Choice Awareness' defines people who identify themselves as getting ready to start a business or people that have been thinking about it as new business owners, regardless of whether they have ever owned or started a business.

Some perceive themselves as entrepreneurs, some as risk takers, yet many are really willing to do something differently - many also describe themselves as independent thinkers.

If you find yourself among the group of people we call "new business owners", this page will make a difference for you because you will learn a way and be given the methods of how to move forward - we suggest that you take the risk and turn your ideas into reality!!!

Common Characteristics

New business owners are generally looking to do something else and are willing to prepare themselves for this next adventure.

The major characteristic for new business owners is that they are not at all satisfied with their current lot in life because their needs are not being met, professionally, financially or otherwise. They may earn an annual income or have sufficient funds or not.  The issues and challenges present for them vary substantially:

• In some cases, they are driven by the needs and demands of the current employer, and have little control over their destiny. They may influence their participation in degrees, but usually only if the influence matches closely with the future of the employer.
 
• They may identify as an employee sometimes and be closely associated with the company they represent, a group of people within the firm, or the values and beliefs in which they are exposed to on a continual basis, or not.
 
• Sometimes, whether employed or not, they are driven by the current economic conditions present and a hundred other reasons, usually dependent upon their particular circumstances.
  

Regardless of what category you may place yourself, you are at a point where you need some help in moving forward. We are the HELP...

What You Must Understand

There is a starting point for all things: a business is no exception. You must first understand your own personal "Why" and how your own "Why" relates to operating a business. Second you must understand your "What" as it applies to your business idea. The "How" to do it will come later - we help define all of this with you.  Most of all, the preliminary work required to create a business must be done by you, your alliance/affiliate partners and people that are not currently in your now professional/colleague/friend circles.

You must also realize your business requires marketing and sales efforts: you along with your circles will support each other as you grow. What you do not possess will come from someone who has what you need. Do no expect to do this alone or your will likely get stuck...but getting stuck is okay at this point because it is better to understand what needs to be done now rather than later.

Our primary objective with our service is to have you look closely at the basics that must be in place to start your business - take the time now to make it work correctly before you actually launch. We will help you create your models, then test them against current market conditions, identify your prospect needs, and them make  adjustments to ensure your product and service offerings meet their needs.

Our Service

We have designed this service to answer all the basic questions about what your business is all about. You don't need to create a huge business plan but answer the questions associated with a business model. The basic plan will come automatically from the model. We will direct you to create your revenue forecast, costs and all basics data about your business on paper first. You can get an early start on this process by beginning to define your "Why" and "What" about your business - since part of our service will direct you to answer these essential questions. 

Our service provides you guidance to get all these things accomplished with only six hours of coaching to be used over a period of six months: a scheduled first session to take place within 31 days of purchase.

What You Get

Our service provides three unique downloadable coaching materials for you: 1) a coaching guide which describes all the details necessary for you to define, model and test your start-up business;  2) a Work Packet containing forms, illustrations and examples to help you create your start-up business; and 3) you also get a Binder Packet with cover page and spline to customize a three ring binder - holds all your work materials!!!

Our service guides you through the processes required to be successful and assists you in:

1. Defining your unique business "What" and "Why" - answering the most important question about why your business exists. (What & Why).
2. Testing your ideas in your market space to determine if your business idea has "Legs". This will allow you to refine with confidence until you hit it correctly!!!
3. Creating the structures that allow for required daily, weekly and monthly actions - what must be done to get there (The What).
4. Activating your processes which will produce the results you want for your business (The What & How).
5. Establishing a detailed start up plan complete with funding and resources needed (More What's + The When & How).
6. Executing your start up plan - managing resources and activities (The Doing).
7. Evaluating your progress and adjusting your plan accordingly (The What is Happening? & Revising It).

Your Commitment

View our two page Starter Coaching Agreement which lays out how to work with us. Page one sets the terms and conditions, while page two (shown close by) allows you to set up your goals, milestone outcomes and your promises. Please give us a call (i.e. our telephone number is in the agreement footer) to answer any questions you may have.

If need be, we will spend a preliminary meeting (i.e. before your first session) with you to get to know you, ask you questions, understand your thinking, determine exactly where you are and what specifics need to occur to get you started. Your first call to us and initial meeting (e.g. if local to the SF Bay Area) is free.

If you are sufficiently attuned to begin, please select the starter coaching program below and you'll be directed to Paypal to accept your payment, and you will then receive an email confirming your purchase, with the link to our landing page where you can download your coaching materials.

We will contact you to set up the first session, within 48 hours of your purchase.

Sample of our Checklist Master

One of our objectives is to make the process of defining your business easy for you. We have provided a sample of our Checklist Master which guides you through all the tasks that you need to do for your new business.  You get to set in your own starting dates for each item, then record when you have completed the task. This project management control document is essential to your process and allows you to view your progress.

We realize that illustrations are sometimes difficult to see any great detail - so please click on the "Sample Checklist Master" for the first two pages - so you can inspect some of the tasks.

Look closely and review the information: click on the links to see the knowledge and wisdom designed to support you toward your developing your new business.

New Business Owners

Product Code	Service Title		Price	Shop Cart
1800-02-00	Starter Coaching Program - Help with Starting A New Business		$500.00
1800-24-04	Telephone Call (Single Person)		$55.00
1800-24-06	Telephone Call(Group of People -5)		$75.00

Once you have purchased our product, you will receive an email confirmation and a download link.

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